Pretty good day yesterday. I worked through another section of my article, lined up a few more interviews, had a conference call, and handled a few small client items. I got some marketing in, but not as much as I'd have liked.
The conference call was with dear chum Anne Wayman and another writer who's proposed an idea that could really boost our collective income stream. It might require a partnership, and that is probably the only thing making us all step carefully.
Partnerships are tricky. I've had plenty and I've been very fortunate every time. Devon Ellington and I partnered on a webinar (and I'm eager to do it again), and it was great fun. Anne and I started with a webinar, and we just clicked. It's all in how you choose.
If you're considering teaming up with another writer, designer, or any business person to increase your workflow, ask yourself this:
What's in it for everyone? Partnerships have to be mutually beneficial. What are you getting from it, and what will your partner require?
What are your motives? If your goal is to ride the coattails of your popular partner without really contributing anything, is that fair to your partner? Be honest with yourself, and with your partner. If the collaboration strongly benefits you but not him or her so much, bring it up. Find a way to brainstorm a solution now so that resentments don't build.
Can you share? That means can you share the profits, the workload, the kudos, and even the blame?
Are you married to your ideas? If so, go solo. No one can collaborate with a one-note who has to have the final word.
How will you divide up the work? Some are strong in design, others are strong in marketing. What do each of you have that will complement the other? Are both of you okay with a slight unevenness at times so long as the workload evens out in the long run?
How much do you intend to invest in the partnership? Every partnership requires time investments, but some may require monetary ones, too. How much are you both willing to contribute?
How will you resolve creative (or other) differences? In Anne's and my case, we call for outside help. It's rare when we don't see things the same way, but it does happen. That's when we bow to the opinion of a third party.
How will you work the finances? Currently, we're set up under a separate Paypal account for our About Writing Squared stuff, but it's getting to a point where someone (namely me) will be hit with tax bills thanks to Paypal's new policy of sending info to the IRS. That's why we're changing to a different payment system and setting up a joint partnership account at an online bank.
What do you really want from the partnership? How will working with this person enhance your business?
Have you partnered with anyone professionally? What, to you, makes a good partner?